Polymarket’s mindshare, measured by Kaito AI as share-of-voice within crypto Twitter’s information markets narrative, has recently slipped below 60% while rival Kalshi gained social traction. This occurs even as the platform posted weekly volumes exceeding $1.9 billion and maintained leadership among prediction markets. The February 2026 rollout of attention markets in partnership with Kaito introduced tradable contracts on social trends and sentiment, extending the platform’s data-driven capabilities and sustaining visibility. Fee adjustments have redirected activity toward institutional flows, softening retail-driven buzz, while ongoing U.S. regulatory expansion and rumors of a potential token generation event remain key near-term catalysts ahead of the June 30 resolution.